Redesigned website communicates the company’s environmental remediation capabilities more effectively to southern California residential and commercial  customers in need of asbestos, lead paint and mold removal services.

VENICE, CA (September 22, 2013) – Fresh Air Environmental Services has launched its new website, www.FreshAirEnvironmental.com, developed in conjunction with Not Maurice Creative Marketing, Branding and Advertising Agency in Venice, CA. The Los Angeles-based company has provided southern California with state-of-the-art environmental remediation services since 1999, successfully completing more than 20,000 projects at colleges, universities, schools, hospitals, industrial sites, commercial buildings and residences.

“Clean Air should not be a luxury, it should be accessible to anyone,” claims Kevan Stark, the founder of Fresh Air. “The launch of our new website is the second major step in the rebranding of our company to better position it as a customer-centric, quality-minded leader in the remediation services industry. We look forward to serving more clients, and appreciate the strategic thinking, brand-building experience and web development expertise provided by Not Maurice.”

The new site supports the conversion of prospective customers by presenting Fresh Air’s full range of capabilities, introducing its team and communicating the qualifications and trustworthiness of the company. Visitors may request a free estimate, chat with a customer representative or schedule a job in just one click. Extensive background information about asbestos abatement, mold remediation and lead paint removal is also featured.

“Removing asbestos, lead paint or mold can be challenging and even intimidating for an individual or a professional,” says Patrick Chevalier, founder and creative director of Not Maurice. “Our goal in creating this website was to first establish a warm, welcome connection with the target clientele, conveying that Fresh Air understands their situation and can fulfill their needs in a timely manner; then to provide a resource of valuable, easily accessible information.”

About Not Maurice Creative Marketing, Branding and Advertising Agency

Not Maurice launched in 2004 with a vision to support business owners in growing their companies through increased sales based on powerful marketing strategies and implementation. The agency specializes in bridging the digital and traditional marketing worlds by delivering effective strategies and creative implementation to its international clientele. Not Maurice’s affordable, results-driven marketing, branding and advertising solutions support business owners, entrepreneurs and CEOs to expand and take their companies to the next level. For more information, creative portfolio and client roster, please visit www.notmaurice.com.

About Fresh Air Environmental Services, Inc.

As a licensed, bonded and insured environmental specialty contractor, Fresh Air Environmental Services provides state-of-the-art environmental remediation supported by exemplary customer service throughout southern California. Since 1999, thousands of clients have relied on the company to guide them safely through the process of asbestos removal, mold remediation and lead-paint removal. With over 60 years of combined experience in the environmental field, Fresh Air’s staff of trained professionals has the knowledge and expertise to address any remediation issue while assisting clients to find cost-saving solutions for all environmental concerns. Its clientele ranks the company highly for its unparalleled customer service and professional expertise. To learn more, visit www.FreshAirEnvironmental.com

Media Contact:
Catherine Chevalier
Not Maurice
(310) 356-6177
Contact@notmaurice.com

www.notmaurice.com

In response to your question, here is what I’d like to share:

Each of the marketing tools you mentioned is definitely valuable. Ideally, you would want all of them to be part of your marketing strategy and plan to get as many qualified leads as possible to support you to grow your business.

Email marketing is known to have one of the highest conversion rates (around 3%) when properly executed and timed. It is a good way to nurture your prospects and clients on a regular basis and that way stay on the top of their mind when a need for your services or/ and products arise.

Mail marketing is making a come back due to the over use of electronic media in business communication. The average conversion rate is below 0.5 %. Due to the printing and shipping costs involved, it is necessary to plan a marketing campaign with a powerful message to get a good return on the investment.

Referral-based is great and usually the sales process is easier when you receive a lead from a referral. Establishing a network of power partners is a great way to boost the number of referrals you would receive.

Once that said, before choosing your next marketing move, I would need to know more about your business, your ideal client as well as your marketing budget to be able to make a recommendation.

If you are interested, we could talk together about your marketing goals and discover what would make sense for you and your business. Here is my phone # (310) 356-6177. Feel welcome to give me a call at your best convenience.

Have a great afternoon and looking forward to our conversation!

Catherine Chevalier, Marketing Strategist

VENICE, CA (August 1, 2013) – Not Maurice is thrilled to announce that its marketing strategist and co-founder, Catherine Chevalier, was installed as President of the Venice Chamber of Commerce for the 2013-15 term on July 24th. LA Councilman Mike Bonin swore in the new President, officers and Board members at a ceremony held in conjunction with the organization’s monthly business networking event.

“Becoming President of the Venice Chamber of Commerce is truly an honor as well as an exciting leadership opportunity,” says Catherine. “I look forward to working closely with our volunteers, committee chairs and Board members to continue the transformation of the Chamber into a vibrant group of leaders that is eager to serve our local business community.”

Catherine’s term as Venice Chamber President is off to a great start so far. In her first day on the job, she attended a gathering of business leaders organized by new Los Angeles Mayor Eric Garcetti, and was interviewed by an ABC-TV local news reporter.

She began her relationship with the Chamber as a member of the Venice Media District (VMD) committee in January 2007, supporting the promotion of local media companies with her marketing skills. After taking on a co-chair role, she became a Chamber Board member in July 2008. From September 2009 to June 2012, Catherine chaired the Marketing Committee, spearheading efforts to overhaul the organization’s website and general marketing efforts. Last July, she was named vice-president of the Chamber and joined the Executive Board to support the revitalization of the Venice Chamber as an irresistible place to network for local business owners and entrepreneurs.

“I am proud to confidently hand the gavel over to Catherine Chevalier,” says outgoing President, Alex Rosales, owner of Control Printing. “Catherine’s wealth of leadership and creative marketing experience has been instrumental in developing and executing a comprehensive marketing strategy that has increased the Chamber’s web presence, expanded our social media network, streamlined our email communications and strengthened our awareness in the Venice community over the past three years.”

Looking forward, Catherine says, “In the coming years, it is critical that the Chamber embraces the rapid evolution of Venice and its business community to stay relevant to its member needs and continue its grass-roots efforts to promote the Venice brand as ‘The Creative Soul of L.A.’ In my role with Not Maurice, a creative marketing agency based in Venice, I feel very blessed to be amongst the creative icons, artists and visionaries who make Venice a unique place to live, work and play.”

About the Venice Chamber of Commerce

The Venice Chamber of Commerce is an organization of business leaders who actively serve as advocates for the ever-growing Venice business community. Through dynamic networking events and diverse committees, we support the interests of area businesses and contribute, to improving the vitality of the local economy; positioning Venice as the “creative soul” of Los Angeles. To learn more about the Venice Chamber, visit www.venicechamber.net.

About Not Maurice, Creative Marketing, Branding and Advertising Agency

Founded in Los Angeles in 2004, Not Maurice launched with a vision to support business owners in growing their companies by increasing sales based on powerful marketing strategies and implementation. Since then, the agency has bridged the digital and traditional marketing worlds by delivering effective strategies and creative implementation to its international clientele. The agency’s affordable, results-driven marketing, branding and advertising solutions support business owners, entrepreneurs and CEOs to increase sales and take their companies to the next level. Help your company reach its highest potential…visit www.notmaurice.com.

The website was designed to present the international concierge, relocation and travel capabilities of Golden Keys International to American and French expatriates, students, businesspeople and leisure travelers.

VENICE, CA (May 20, 2013) – Golden Keys International Concierge and Travel Services has launched its new website, www.goldenkeysinternational.com, developed in conjunction with Not Maurice Creative Marketing, Branding and Advertising Agency in Venice, CA. The startup company provides direct, customized travel, life and relocation support for expatriates, students, business travelers and leisure vacation-bound individuals, groups and families in France and the United States.

“Assistance should not be a luxury; it should be accessible to anyone,” claims Florent Baudouin, the founder of Golden Keys. “The launch of our new website is the first step to positioning our company as a customer-centric, quality-minded leader in international concierge services. We look forward to becoming an even greater resource for all things needed by our clients, and appreciate the invaluable marketing and web design expertise provided by Not Maurice.”

The new site introduces Golden Key International’s full range of capabilities and is easily navigated by its French and American clientele to explore its extensive travel and life services packages. An integrated online blog provides valuable information on business, leisure, relocation, travel and education, as well as a behind-the-scenes look at the people who make the company successful.

“We are well aware that adjusting to a new country as an expatriate or even a leisure or business traveler can be challenging and even intimidating,” says Patrick Chevalier, founder and creative director of Not Maurice. “Our goal in creating this website was to first establish a warm, welcome connection with the target clientele of Golden Keys International, letting them know that the company understands them and can fulfill their needs, then provide a resource of valuable information that is as easily navigated as the services offered by Golden Keys to its customers.”

About Not Maurice Creative Marketing, Branding and Advertising Agency

Not Maurice launched in 2004 with a vision to support business owners in growing their companies through increased sales based on powerful marketing strategies and implementation. The agency specializes in bridging the digital and traditional marketing worlds by delivering effective strategies and creative implementation to its international clientele. Not Maurice’s affordable, results-driven marketing, branding and advertising solutions support business owners, entrepreneurs and CEOs to expand and take their companies to the next level. For more information, creative portfolio and client roster, please visit www.notmaurice.com.

About Golden Keys International

The concept for Golden Keys International was inspired when student Florent Baudouin relocated to the United States from France in 2010 to pursue his higher education. He immediately recognized the need to support both travelers and expatriates in their everyday lives and founded the startup three years later in 2013. Golden Keys offers a broad and varied network of solution providers that extends to either side of the Atlantic with a particular Francophone emphasis, to keep its customers connected and supported at every step along their journey. To learn more, visit www.GoldenKeysInternational.com.

Media Contact:
Catherine Chevalier
Not Maurice
(310) 356-6177
Contact@notmaurice.com

www.notmaurice.com

Fresh Air hired the Venice-based agency to evolve its branding, expand marketing efforts and increase its visibility and recognition as a professional remediation service provider in the southern California market.
 
VENICE, CA (May 13, 2013) – Not Maurice Creative Marketing, Branding and Advertising Agency announced today that it has been designated the agency of record for remediation company Fresh Air Environment Services, Inc. The selection was made based on the agency’s focus on strategic thinking, brand-building experience, engaging creative ideas, seamless implementation and proven track record in the services industry.

“We are honored to partner with one of southern California’s best environmental remediation companies,” said Catherine Chevalier, Marketing Strategist and co-founder of Not Maurice. “We believe that our keen understanding of business development and strong expertise in marketing, branding and advertising, combined with our unique ability to bridge digital and traditional media, will help generate new customers and drive revenue growth for Fresh Air Environmental.”

Los Angeles-based Fresh Air Environmental Services has provided Southern California with state-of-the-art environmental remediation services since 1999, successfully completing more than 20,000 projects at colleges, universities, schools, hospitals industrial sites, commercial buildings and residences. Its clientele ranks the company highly for its unparalleled customer service, along with its professional expertise.

Not Maurice’s team of marketers will collaborate with Fresh Air’s staff to develop a strategic marketing plan, execute a brand identity makeover and implement a multimedia marketing campaign that will support the upgraded branding. Messaging will highlight Fresh Air’s brand promise/identity while emphasizing its remediation capabilities and impeccable customer service.

About Not Maurice, Creative Marketing, Branding and Advertising Agency
Not Maurice launched in 2004 with a vision to support business owners in growing their companies through increased sales based on powerful marketing strategies and implementation. The agency specializes in bridging the digital and traditional marketing worlds by delivering effective strategies and creative implementation to its international clientele. Not Maurice’s affordable, results-driven marketing, branding and advertising solutions support business owners, entrepreneurs and CEOs to expand and take their companies to the next level. For more information, creative portfolio and client roster, please visit www.notmaurice.com.

About Fresh Air Environmental Services, Inc.
As a licensed, bonded and insured environmental specialty contractor, Fresh Air Environmental Services provides state-of-the-art environmental remediation supported by exemplary customer service throughout southern California. Since 1999, thousands of clients have relied on the company to guide them safely through the process of asbestos removal, mold remediation and lead-paint removal. With over 60 years of combined experience in the environmental field, Fresh Air’s staff of trained professionals has the knowledge and expertise to address any remediation issue while assisting clients to find cost-saving solutions for all environmental concerns.

Media Contact:
Catherine Chevalier
Not Maurice
(310) 356-6177
Contact@notmaurice.com

www.notmaurice.com3

Strategically, the purpose of blogging for a company is multi-fold:

-       It adds valuable content to the company website to reinforce its visibility as an expert on its market, reinforce its position as the place to visit to learn more about its products and services as well as boost the strength of its strategic keywords for search engines,

-       It keeps the site current by adding new information regularly (increase the authority and ranking of the site for Search Engines)

-       It creates new pages with interesting content (sales, education, FAQs …) that will support the lead generation process.

So blogging is definitely valuable.

Now, in order for the company website to benefit from the blogging investment in resources, the blog needs to be present under the same domain name. The URL should look like YourCompanyName.com /blog/title_of_the_blog_post or blog.YourCompanyName.com.

By not doing so, all the benefits mentioned above would be diluted.

The ultimate goal of blogging is to grow YourCompanyName.com website, to keep it current and to make it a good resource center for your prospects and customers or clients.

If you are looking to get more leads, more clients and more business, Call us today at (310) 356-6177 or email us, we are a key resource for clients seeking to grow smarter and faster by developing a unique, integrated marketing approach.

We are proud to unveil the look of Golden Keys company’s new website.

Thank you to our client, Florent Baudouin, for trusting Not Maurice for creating it’s online visual identity. Stay tune for the official launch!

Contact us today for a complimentary consultation and we’ll be happy to meet with you to discuss website design.

At Not Maurice, we are really excited to showcase Fresh Air Environmental, Inc website makeover.
Below you’ll discover the dramatic evolution of their home page design.

Fresh Air Environmental is a company providing environmental remediation services in Southern California. They have been serving businesses and individuals for more than a decade and have successfully completed thousands of asbestos, mold and lead removal jobs in Los Angeles and Beyond.

The objectives of the website makeover consisted in:
- Creating a professional online experience for the visitors
- Delivering a trustworthy and reassuring feel
- Differentiating the company’s services from the ones performed by their competitors
- Presenting the options in terms of services and doing it in a very clear and detailed manner
- Offering a convenient sign-up process that will facilitate the lead generation process

Home Page – Before

Home Page – After

Are You Considering a Makeover for Your Company Website?

Whatever your goals, our website makeovers will help you transform your website into an effective marketing tool that will definitely increase your online credibility and visibility.

Please contact us to for a complimentary consultation and we’ll be happy to provide options for making-over your website.

New website features expanded content and simple navigation designed to convey the agency’s full range of capabilities.

VENICE, CA (December 12, 2012) – Not Maurice Creative Marketing, Branding and Advertising Agency announces today the official launch of its new website: www.notmaurice.com. The new site is designed to convey Not Maurice’s full range of capabilities and provide easy navigation to discover the agency’s comprehensive marketing services, creative portfolio, team members and clients’ success stories.

“We intend this new site to be of tremendous value to entrepreneurs, business professionals and small businesses,” said Patrick Chevalier, founder and creative director of Not Maurice. “Visitors will find information about our multidisciplinary team that develops strategic solutions for businesses to meet their marketing and sales goals. We also provide detailed case studies that describe Not Maurice’s strategy as we address client challenges, improve sales and create powerful results.”

The website is also home to Not Maurice’s company blog (www.notmaurice.com/blog) that provides expert information on marketing, branding and advertising, as well as a behind-the-scenes look at the people who make the agency successful.
Catherine Chevalier, the agency’s managing partner, says, “The launch of www.notmaurice.com is another step in positioning Not Maurice as a customer-oriented, quality-minded leader in branding, marketing and advertising services. We look forward to becoming an even greater resource on all things marketing for our clients.”

Not Maurice can also be found on Facebook at Facebook.com/NotMaurice, on Linkedin at linkedin.com/company/not-maurice, on YouTube at youtube.com/user/NotMaurice and on Twitter #NotMauriceUSA.

About Not Maurice, Creative Marketing, Branding and Advertising Agency
Founded in Los Angeles in 2004, Not Maurice launched with a vision to support business owners in growing their companies by increasing sales based on powerful marketing strategies and implementation. Since then, the agency has bridged the digital and traditional marketing worlds by delivering effective strategies and creative implementation to its international clientele. The agency’s affordable, results-driven marketing, branding and advertising solutions support business owners, entrepreneurs and CEOs to increase sales and take their companies to the next level. Help your company reach its highest potential…visit www.notmaurice.com.

Media Contact:
Catherine Chevalier
Not Maurice
(310) 356-6177
Contact@notmaurice.com

www.notmaurice.com

Here is the second promotional video we produced to market FCL to potential franchisees. Check it out and tell us what you what you think of it!

Discover the first promotional video we produced to market First Class Learning (FCL) to parents and their children. Click here now!
Are you leveraging video in your business to attract more clients?